April 02, 2021
Vibrant splashes of colour set against the rich greens of the jungle; this was the aesthetic philosophy behind the campaign shoot for the Hugs & Co. Limited Edition Jungle Collection. Creative direction by Benjie Davis saw us transported to the depths of a tropical paradise where the latest curation of colours by Hugs & Co. stood out like jungle flowers, jewels in the oasis of green.
Each colour was chosen for its bold quality and in this collection the Hugs & Co. signature soft suede has been embossed with either a Gecko or Croc print pattern. With this extra embellishment each piece in the collection has a tactile textured character as well as a wild visual appeal.
Hugs & Co. is of course synonymous with elegant luxury and every style is fully lined with a soft leather for added comfort and shape retention. The insole is then heat stamped with our logo, a mark associated with classic style and fine craftsmanship.
Take an adventure to explore the new limited edition collection and add some serious colour to your outfits. Candy pink, emerald green, bright blue, yellow and purple as well as a velvety black all feature in this latest offering from Hugs & Co. Take inspiration from the campaign shoot and team our pieces with paper bag shorts and pussycat bow shirts in floral prints. Or perhaps fitted jeans and a styled safari jacket tied at the waist.
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